"Having a direct and immediate dialogue with the online audience is what makes fashion exciting and relevant in this moment," Lam tells WWD. "EBay's technology offers me a unique and innovative opportunity to reach new and existing customers directly, and to create fashion they desire."
As indicated by eBay, prices will be "accessible" and the full collection will be available from Spring 2011. We can't wait to get voting and from what we're seeing in his Spring 2011 runway, we're loving every single piece already - the choosing is gonna be hard!
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