Forever 21 has just opened its first store in London, in Westfield Shopping Centre! Yay! The hip and cute fashion label already opened its first European store in Birmingham's Bullring earlier this year, and now Londoners can enjoy the US label aswell! As of yet they do not have an online retail store for the UK, but here's hoping they will v.soon! The clothing and accessories store is really popular in the US and reports are that with the same price range as H&M, the high-street fashion stakes just rose to neck and neck! The brand will also be in direct competiiton with River Island & New Look, to mention a few. We love Forever 21, and if it's good enough for celebrity fans of the label Miley Cyrus and Lauren Conrad (who has been spotted wearing their clothes many a time) then it sure is good enough for us! For more info on their London store visit - Forever 21 at Westfield
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